Niels Martinsen founded InWear in 1969. Aged 20 at the time, he was the co-owner of one of Copenhagen’s hippest nightclubs, but he had an idea for a fashion label. Niels wanted to dress the women around him – independent, curious and loving life. He bought six rolls of jersey and created a collection of dresses and shirts with his then girlfriend Kirsten Teisner, a talented young fashion designer.
